NGUYEN, N.-T.; TRAN, T.-T. Strategies in Building Brand Loyalty Based on Consumers’ Experience, Trust and Satisfaction: A Study in Vietnamese Using Smartphone Context. Journal of Informatics and Mathematical Sciences, [S. l.], v. 10, n. 4, p. 583–598, 2018. DOI: 10.26713/jims.v10i4.1051. Disponível em: http://rgnpublications.com/journals/index.php/jims/article/view/1051. Acesso em: 24 nov. 2024.